Digital Marketing with Pixypros in Tempe, AZ

There are a variety of different reasons to hire an agency to do or advise your digital marketing campaign such as: increase in leads, increase in sales, a better return on investment, brand visibility, and more.

Today, we’re going to focus on one campaign we completed back in December of 2020.

We completed this video for Pixypros, a Selfie Museum located in Tempe, AZ, to use on their website:

One big mistake that companies make is not targeting the audience of their app.

For example, a video that does well on YouTube may not do as well on Instagram or TikTok.

Just like there are a variety of reasons to hire an agency for digital marketing, there are also a variety of reasons why a video that does well on YouTube may not do as well on either Instagram or TiKTok.

As of writing this, TikTok has a maximum video length of three minutes.

Generally speaking, YouTube regularly rewards users who upload lengthy videos, but videos that are seven to fifteen minutes to length perform better on that platform.

For the video we shot for Pixypros, we created it with the intent for it to be posted on Facebook and YouTube.

Afterward, we recreated the video so that it was viewed better vertically on apps such as TikTok and Instagram.

These are changes that are crucial to capturing an audience’s attention on the app they’re on.

It’s important to use our creative design to appeal to how the general audience on each app thinks.

Hiring us and creating this video helped Pixypros see a massive return on investment by increasing foot traffic to their Tempe location.